The brand name Love Tiles was created in May 2008, replacing the brand name Novagres. This recent project, associated to a new concept of emotional marketing, aimed at following a communication and marketing policy started two years before. The challenge was to bond people, through affections, to a way of being and feeling each space within their homes, created by elegant, exclusive and unrepeatable atmospheres.
Margres is one of the leading brands in the porcelain stoneware for floorings and coatings sector. It started production in its industrial unit of Ílhavo, in 1982, being then one of the first porcelain stoneware factories in the world.
Margres is exclusively dedicated to the production of porcelain stoneware, a premium product providing solutions for any type of construction in private or public spaces due to its high technical advantages. The features that make this product unique stem from the use of the most modern state-of-the art technology, high quality raw materials and an aesthetic concern that meets the contemporary architecture’s demands.
Margres is a reference brand in the domestic market and has a great presence in the international market.
Gres Panaria Portugal S.A. was incorporated in 2006 when it acquired the second industrial unit of Panaria Group in Portugal. Integrated in the prestigious Italian group Panariagroup Industrie Ceramiche S.p.A., Gres Panaria S.A. is one of the reference ceramics companies worldwide.
In 2002 Panariagroup acquired the 1st industrial unit in Portugal located in Ílhavo, producing ceramic material for the Maronagres brand, currently called Margres. Subsequently, in 2005, it acquired the second industrial unit, located in Aveiro and producing ceramic material for the Novagres brand, which was rebranding in 2008 and was renamed Love Tiles.
These two industrial units have an installed capacity of 8 million m2 / year. Gres Panaria Portugal S.A. employs around 400 employees in Portugal.